Understanding Custom Trade Show Exhibits


At this point in history, there are so many trade show exhibit kits to be discovered in the
Idea Gallery that the odds of designing something truly novel from scratch are slim. That is, if you try to work from the ground up like that, you’ll probably still come out with something that’s identical (or nearly) to a kit that has a number and has already been used in a hundred other trade shows. Why waste time getting to square one when we can start there?

Sometimes, clients or even designers question whether embellishing on an already-numbered kit...
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